At Mini Rodini, sustainability is at the core of everything we do — from how our clothes are designed and made, to how they’re packaged, shipped, used, and repaired. We believe in transparency, long-term thinking, and pushing for higher standards across the industry. Our goal is simple: to create clothes kids love to wear — made with as little impact on people and the planet as possible.
When Cassandra Rhodin was expecting her first child, she couldn’t find kidswear with great designs made from sustainable materials. So she created it — and Mini Rodini was born.
— Cassandra Rhodin, Founder and Creative Director
The textile industry has a serious impact — from pollution to unfair working conditions. At Mini Rodini, we aim to be a better choice by putting sustainability and responsibility first in everything we do.
We’re committed to creating a healthier, fairer, and more sustainable business model — and we want to show you how. Learn more about the actions we take to care for people and planet.
Making new clothes always leaves a footprint — on people, animals, and the environment. That’s why we continuously challenge how we produce and strive to make better choices at every step. If new garments are to be made, they should be made responsibly. With certified materials, traceable production, and durable design, we aim to offer more thoughtful alternatives — created to be worn, repaired, and passed on.
Our clothes are made from organic and recycled materials. We always strive to have 100% certified materials in our products, from fabric to buttons and trims.
The most sustainable product is the one that can be worn over and over. We help your garments last longer through care guidelines, repairs and second hand.
At Mini Rodini we work with the strictest and most extensive certifications on the market like GOTS and GRS, ensuring that the entire production process is monitored and certified.
Good working conditions and living wages are human rights unfortunately not granted everyone. We work to change this through our Mini Rodini living wage project and our Fair Wear membership.
We work hard to minimize our negative impact on people and planet - from paying living wages, to never burning unsold goods and upcycling leftover fabrics.
Since 2018 Mini Rodini has worked with collections where we donate part of the proceeds to support projects for animals or communities.
The policies and reports give access to the work we do with sustainability throughout our supply chain and enable us to be transparent towards customers and stakeholders.
As a kids wear company it's essential that Mini Rodini follow rigid safety standards. Here is information on what we do to ensure our products are safe for kids and babies.
Customer Service
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Monday- Thursday 11am - 6 pm
Friday 11 am - 5 pm
Saturday 12 am - 4 pm
Sunday 12-15
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237 Westbourne Grove, London W11 2SE
Phone: +4420 724 336 77 (Our store phone is currently out of service. We are working to resolve the issue.)
[email protected]
Monday - Saturday 10 am - 6 pm
Sunday 11am - 5 pm
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Monday - Sunday 11 am - 8 pm
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Monday - Friday 10 am - 8 pm
Saturday - Sunday 10 am - 7 pm
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