Mini Rodini was created by Cassandra Rhodin in 2006. The Brand was born and raised with her vision to make clothes that kids love to wear without compromising on environmental and social aspects of production. Since the start Mini Rodini has been a part of creating a new way for kids to dress that is comfortable, inclusive, creative, unisex and sustainable - always with flair and attitude.

Mini Rodini is known for the unique prints that are hand drawn or painted by Cassandra. She collects her inspiration in everything from wildlife and pop culture, to the fantasy and free spirit of children. Cat Mermaids, Moons giving spiritual advice, Posh Dashing Dogs in a country Mansion, Flowers with faces and Unicorn clouds eating noodles, anything is possible in Cassandra’s world and she mixes art, street-culture and intellectual references with humor to create her eccentric style.

When you invest in a Mini Rodini garment, you have made a great choice! Our collections are made in 100% better materials like GOTS-certified organic cotton,TENCEL™ and certified recycled polyester. The clothes are in high quality, made to last for many kids and we are one of the most searched kidswear brands on the biggest secondhand marketplace in Sweden, something we are very proud of since circularity is amongst the most important questions going forward.

“A Mini Rodini garment should survive many kids and it's so amazing to see that the prints I made 10 years ago are as popular today! To shop less but buy quality, care for our clothes, patch them, use them again and sell them when we don’t need them anymore is one of the most sustainable ways forward.” /Cassandra

Instead of throwing away or burning leftover fabrics (sadly standard in the textile business) we create annual Upcycling collections with the aim to take care of all textile scraps from previous productions. From these, we make small new collections called Mini Rodini Upcycling. They are popular amongst our customers, who love the fact that we save on the earth's resources at the same time as a favorite print can make a comeback.

“Unnecessary waste is one of the most provoking things for me, it's just stupid in all ways. So many companies are burning or throwing away fabrics and clothes, Mini Rodini have never done that and will never do it. If you make high quality garments and fabrics they will always have a home .We have been making Upcycling products since 2013, we have saved more than 13 tonnes in total. It’s a huge amount of waste recycled that didn’t end up being burnt or in landfills.”/Cassandra

A more sustainable future goes hand in hand with social responsibility. Cassandra Rhodin's engagement in animal welfare has led her to design several collections with a cause. These collections support non-profit organizations that work to defend and protect vulnerable and endangered animals. Mini Rodini uses all platforms to inform and bring awareness to the specific cause, and 20% of the sales are donated to support their work. We have collaborated with Sea Shepherd twice, Wildhood Foundation twice, and Galgos del Sol.